In 2019, when India is verge of banning single use plastic products like bags,cups, straw and sachet packets, it has become extremely important to find alternative products and acclimatize the population with the sudden change.
Single use plastic is more harmful to the environment compared to its other counterpart due to its higher carbon footprint, proneness to form micro-plastics and high chances of environmental contamination.
Our intervention is a combinatorial approach of plastic-substitute product development, finding grassroot heros, building mass-awareness and providing entrepreneurship to the marginal community through an alternative livelihood generation.